The reward method of credit card allows Generation Z to earn while spending, and to achieve consumption and wealth management at the same time. The weak feedback channel can satisfy the consumption habits of Generation Z, which is the icing on the cake. Therefore, many banks have begun to cooperate with e-commerce platforms and other platforms to launch e-commerce feedback plus codes. E-commerce feedback is very attractive to Generation Z. Recently, e-commerce and retailers have been expanding their financial ecosystems and actively developing channels.
Therefore, e-commerce feedback can often be used not only on e-commerce platforms, but also in outflanking online and offline channels. , fully old picture restoration covering the life circle of consumers. Recently, Taiwanese e-commerce PChome, Chunghwa Telecom and China Trust launched the ALL ME card. The main feature is that you can use the Pi wallet, PChome 24h shopping and Hami Pay to make purchases without binding a physical card. The digital structure breaks through the difficult threshold of cross-industry conversion in the past, so that the reward points can be displayed and redeemed automatically across the platform at the same time.
Consumers can freely choose to use "P coins" or "Hami Points" according to their current needs. It also provides up to 12% feedback across designated channels such as e-commerce, telecommunications, the four major supermarkets, department stores, and life payment, and upgrades the service experience. A total of more than 380,000 channels across Taiwan can be used. China Trust launched the All me card, and cooperated with the e-commerce leader PChome and the telecom leader Chunghwa Telecom to provide industry-first cross-platform accumulated point services.