Email design helps you get your message across. People today expect more from emails than just a wall of text and uninspired images. They want masterfully designed displays on the same level as a web page that are personalized to their specific job title email list interests. It’s not an easy feat for businesses and designers to accomplish, but it’s the price of admission for the marketing channel with the highest return-on-investment. As you embark on your own job title email list email marketing journey, you’re probably wondering what makes good emails and where you can find email design inspiration.
We’ve got you covered! Here, you’ll find 31 of the best email designs along with an analysis of what they do right in a series of simple, actionable tips and best practices. Dazzle readers with artistic photography and effects — email design for Naadam Email design via Really Good Emails email design for AirBnB Email design via Really Good Emails email job title email list design for construction company Email design by velvetmade email design Email design by Maia & Stefan Pulciu space themed email design for e-liquids company by Arthean Dazzling photography is something you might expect from Naadam, a fashion company, or from AirBnB, which focuses job title email list their branding on adventurous experiences and creating memories that will last a lifetime. But with the right eye for photography, anyone can take advantage of this technique, even a construction company like Anderson.
Likewise, Swag Jeweller’s animated snowfall effect serves the same purpose. It’s pleasant to watch, calming, even, the kind of emotional response that only yields positive actions for your email campaign. Create a mood with imagery — In the same job title email list vein as artistic photography, the imagery in your email can create the right mood or atmosphere. Rather than eliciting a specific emotion in your reader (“this makes me happy,” “this makes me hungry,” etc.) atmospheric imagery is more about how people interpret your brand. The images you use in your job title email list emails can influence how people perceive you; while artistic imagery might help with the performance of a current promotion or individual call-to-action, atmospheric imagery is more about the long-game, helping to build the right brand associations and encouraging brand loyalty and recognition.